Cuppa Contributor

Fab Giovanetti

CEO and Head Teacher, Alt Marketing School

Fab Giovanetti is the CEO and head teacher of Alt Marketing School, where she helps marketers and founders build marketing that feels human and actually works. With over 16 years in marketing, she has helped more than 500 founders and led over 250 workshops, teaching and speaking for brands including Semrush, Enterprise Nation and The Marketing Meetup. She is the award-winning author of three books, most recently The Customer-Driven Marketing Handbook (Kogan Page), and has been featured in Forbes, Business Insider and The Next Web.

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